THE WALL STREET JOURNAL

JOURNAL IN EDUCATION

The Journal In Education program grants college students complimentary access to The Wall Street Journal. Through the initiative, students can engage with world-class news while broadening their understanding of local and global economic, political and cultural affairs. 

The goal was to create an informational video aimed at students that would outline the benefits of reading The Journal as seen through the lens of various archetypes. Internal contributors included WSJ's marketing and circulation teams.

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